Pharmaceutical giant Eli Lilly has awarded its U.S. media business to Publicis Groupe’s Zenith, after a review process that began in June and was managed by MediaLink. The review initially included Omnicom’s OMD, WPP, and Dentsu.
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November 24, 2021 at 12:49AM
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Eli Lilly Awards U.S. Media Business to Publicis Groupe’s Zenith - Adweek
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